This was my first introduction to semiotic theory.
At fist it just seemed like a bunch of nonsense, but as I kept on reading it my view was completely changed. Constructing a formal process of studying our understanding of the world through signs seems essential. Without the signifier we wouldn’t be able to communicate, express and formulate ideas in a comprehensive manner. Humans have created a number theory (mathematics) and group theory (physics) to express simple observations and to further construct them into ideas. For example in creating the laws of thermodynamics, humans made an observation that there is something constant in the universe and using a signifier they labeled it energy, they also noticed that there was something that was constantly increasing and called is enthalpy (disorder). With time people applied a different system of signs (numbers) to these ideas, which later became known as the universal laws of thermodynamics. These laws can be expressed quantitatively and qualitatively, and can also be experimentally tested. The signified for enthalpy and energy is infinite, without this fact we wouldn’t have the technology and many other things we consider essential to life today. So, the semiotic theory, explanation of the process by which meaning arises during our perception of the world seems to me like a very important and useful tool to study.
Saturday, September 29, 2007
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